Crafting beautifully simple creative to bring brands to life
Crafting beautifully simple creative to bring brands to life
The challenge: Create a bold brand for FYAMI - a growth marketing consultancy. To capture their tech savviness, proven sales experience and human approach has the potential to grow all sorts of businesses.
Curiosity is at the heart of FYAMI. It drives the search for new ideas, new technology and new customers. It drives the relationships forged with every client – getting to know their business and challenges better. But, most of all, it drives growth. The identity draws upon the idea of growth using a dynamic ‘F’ window device. This device provides a graphic framework for the brand and resembles breaking though boundaries. The brand is spirited, personable and savvy through its tone of voice, human imagery, positive colour palette and graphic style.
FYAMI - Where curiosity grows.